Shangri-La Hotel
Logo for a hotel chain founded by Malaysian tycoon Robert Kuok
| Designer |
Central Design (中央設計公司),William Lee Siew Choon (李秀镌) |
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| Client |
Shangri-La Hotel |
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| Year |
1975 |
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The S-shaped logo references the architectural structures found in Southeast Asia. It also expresses the legendary Shangri-La theme: Mountains on top being reflected on waters below and the connecting centre line serving as the horizon.
| References |
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