Singapore National Eye Centre

Logo of a public opthalmology medical centre
Designer |
Hengdesign Associates,James Heng |
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Client |
Singapore National Eye Centre |
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Year |
1990 |

In March 1989, the government announced it was setting up several specialty medical centres in the public health system. This was to upgrade the expertise of the medical industry. One such facility was the Singapore National Eye Centre (SNEC). It was officially opened in 1991.
The centre's logo resembles a human eye. It consists of a "eyeball" made of horizontal lines that progressively become larger. This represents the global and farsighted vision of the SNEC. Around the eyeball are "eyelids" that taper precisely to form a 'S'. The form conveys the high-tech expertise of the centre while the latter represents Singapore. Finally, the choice of blue and grey for the logo reflect a fast-moving and progressive organisation.
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