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DBS Bank

Updated logo for a national bank gone international

Designer
Client
DBS
Year
1982

The original logo for the Development Bank of Singapore (DBS) was updated as part of a new corporate identity programme. To reflect its change in status into an international bank, the abbreviation "DBS" became part of its official name. The previous logo, which represented a crossroads at its centre, was also modified to form a star instead.

References